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How much will Apple's changes affect their market share 2922


I do go into this a bit on a page on my site if you fancy having a read.

But in summary, I'm thinking people with a certain level of computer interest. Someone who does actually think about what they're going to buy, does their research, and - unlike most from my observations - actually does consider a Mac, but for one reason or another, they've previously rejected. Maybe for example, they've been slightly fearful or wary of leaping that huge chasm from Windows to Mac without a safety net or fall back position. An Intel Mac with 'Boot Camp' is the potential answer to their fears. That jump is now just a comparative baby-step away. This is a potential new Apple customer.

How much will Apple's changes affect their market share 2923
Not if they keep their high prices for Macs. Even though the Mac is a PC now, nobody is going to shell out the extra $$$ just to run OS X...

The long and short of it is, as I see it, any of these new Mac owners will have to have been Mac curious to start with. Regardless of these recent developments, I just don't see anyone who's never considered a Mac before, doing so now without some heavy external prompting.

-- This message was brought to you by Wayne Stuart - Have a nice day!


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How much will Apple's changes affect their market share 2923

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How much will Apple's changes affect their market share 2921