Dell Recommended" 11267

Product marketing is the determination of the characteristics of goods and services that mutually benefit the supplier and the consumer. The supplier benefits by making a direct profit from the sale of the product and the Consumer Debt benefits from time and money saved by purchasing the product relevant to previous opportunities to buy other products and also benefits from using new and unique features of the product to further avoid expenses and take advantage of opportunities brought about by these expanded functions.

That is different from sales which is simply the process used to separate a customer from his loose change in the exchange for the product.

Now look at a bundled system. First of all, it has to have all its parts as needed to operate. The buyer is spared the time and effort to acquire and buttemble all these components and the buyer has to decide how much time and effort is saved and how much money is paid for that aggregation service. Certainly something is saved. I think that the very large majority of computer users do not know how to buttemble the parts needed for a personal computer to begin with. Even those who could make a desktop unit might fail in trying to make a laptop. The OS has to be bundled as well for most of the same reasons. The neophyte does not know what to do and the expert wants something compatible with his experience. Windows satisfies both requirements. Linux does not.

So you are not paying for the "bundled parts", Bob, you are paying for the service of collecting and buttembling the parts into a product whole and that can only result in a plug and play kind of end product that includes the OS platform just as it includes the hard drive or the keyboard or any other part of the package. The OEM is trying to provide a complete, stand-alone solution at some level and all the parts are equally necessary to that goal.